Hiscox, published online art trade report 2018
Hiscox, is a Bermuda based insurance provider, is listed o on the London stock exchange and is an underwriter of Lloyd’s of London.
Online sales of art and collectibles rose by 12% to $4.22 billion in 2017. Buying art continues to grow its visibility and influence of social media, especially Instagram, helps fuel the growth of the market.
NOTE: Mobile commerce gains further traction The use of mobiles to buy art has increased significantly in recent years, rising to 20% in 2018 (up from 4% in 2015). The rise in mobile usage is in line with the near doubling of mobile web traffic from 2014 to 2018.